YOU ASKED – WE ANSWERED!
HOW MUCH DOES DIGITAL MARKETING COST?
Each and every digital marketing campaign involves different costs because every business is unique. With a successful strategy needing to be personalised to a company’s current standing, target market and competition, alongside numerous other factors, the techniques required to achieve your goals change depending on your needs. However, First Page has led thousands of highly successful campaigns for businesses across every industry imaginable; ensuring we can provide a clear idea of what it’ll take to win big.
WOULD MY COMPANY BENEFIT FROM DIGITAL MARKETING?
YES YES YES. You don’t have to replace your traditional marketing efforts with digital ones, but it is 2022 and if the word digital doesn’t come into your marketing strategy then your business will not thrive. It really is as simple as that.
WHAT ARE KEYWORDS?
Keywords are the words and phrases that searchers use- usually on a search engine. These are the words that we use when looking for pages, images, videos, blogs, any kind of information or content on the web really. These keywords need to be strategically inserted into your pages and content.
WHICH SOCIAL MEDIA CHANNELS SHOULD MY BUSINESS BE USING?
Firstly, you should be focusing on the social media platforms with the most active users. These are (in order), Facebook, Instagram, Twitter and LinkedIn. Next, you need to determine where your target audience spends their time and educate yourself on the demographic. What are their behavioural patterns? What kind of content do they prefer? How does social media influence them as a consumer?
IS YOUTUBE IMPORTANT FOR MARKETING?
Videos are becoming more and more important in the world of social media marketing. YouTube gets over 5 billion views per day! Promote your brand’s image through a video, let your audience have a peek behind the scenes at your business, or make a how-to video.
HOW LONG DOES IT TAKE BEFORE I’LL START SEEING RESULTS FROM SOCIAL MEDIA MARKETING?
With social media constantly evolving, this depends on variables such as the time and effort you’re putting into social media marketing management, your budget, your audience, your strategy, and whether you’re using paid ads or not. Regardless, it’s important to remember that social media is a marathon and not a race.
DO I REALLY NEED A WEBSITE?
YES! Word of mouth can be great, but a majority of consumers find and research companies online before making any purchases. An online presence gives your company credibility and boosts brand awareness. Plus, websites are an avenue for endless marketing strategies, including e-commerce, online customer service, and consumer engagement.
HOW DOES A WEBSITE INCREASE SALES?
The primary way a website increases sales is by offering users a convenient way to shop for products and services. Through the use of pop-ups offers and special online discounts, small businesses can encourage consumers to make the switch from window-shopping to buying.
With an enhanced incentive to buy, along with clear and concise product descriptions, users are quickly turning to company websites for all their consumer needs.
WHAT IS CONTENT CREATION?
Content creation involves generating topic ideas and creating written or visual content around those ideas in the form of a list, email, blog, video, infographic, or ebook. Content allows brands to provide useful information to their audience, which helps retain existing customers and attract new customers.